How to Write UX Case Study Titles That Get Attention

A case study title is not just a label.

It is the first promise you make to the reader.

A vague title can make strong work look forgettable.

The problem with generic titles

Titles like these are common:

• Food Delivery App UX
• Banking App Redesign
• E-commerce Checkout
• Travel App Case Study

They describe the category, but not the story.

The reader still does not know:

• What problem did you solve?
• Who was it for?
• Why did it matter?
• What changed?

A stronger title gives context

A better title usually includes one of these:

• The problem
• The user group
• The outcome
• The constraint
• The business context

For example:

Generic: Food Delivery App UX
Better: Reducing Checkout Confusion in a Food Delivery App

Generic: Banking App Redesign
Better: Simplifying First-Time Money Transfers for Mobile Banking Users

Title formula 1: Problem-led

Use this when the problem is strong.

Formula:

Solving [problem] for [user/context]

Example:

Solving Onboarding Drop-off for First-Time Budgeting App Users

Title formula 2: Outcome-led

Use this when you have a clear result.

Formula:

Improving [metric or outcome] through [design change]

Example:

Improving Account Setup Completion Through a Simpler Onboarding Flow

Title formula 3: Role-led

Use this when your contribution matters.

Formula:

My Role in [project/problem]: [specific contribution]

Example:

My Role in Redesigning a Checkout Flow Under Technical Constraints

Title formula 4: Constraint-led

Use this when the project had real complexity.

Formula:

Designing [solution] under [constraint]

Example:

Designing a Faster Claims Flow Under Compliance Constraints

Avoid overclaiming

Do not force a dramatic title if the project does not support it.

A clear title is better than a loud title.

Final thought

A strong title helps the right reader understand why the case study matters before they open it.

Related guides

• You may also want to prepare your case study for interview conversations: read the guide
• You may also want to write for global job applications: read the guide